Darren Herman
Marketing, Media, and Technology Conversations
Category: Startup & Venture Capital

This past week, I tweeted the following:  ”the data itself isn’t overly interesting.  the application of data is what is fascinating.” This wasn’t the first time I tweeted something along these lines and if you’ve heard me speak publicly (or inside the agency) over the past few years, I’ve probably touched upon the topic, if not spoken [...]

One of kbs+p Ventures portfolio companies, Crowdtwist, is looking to attract and hire sales folks to join their team.  For those who aren’t familiar with Crowdtwist, it’s a social loyalty platform that bridges the paid-owned-earned media ecosystem.  I’m extremely bullish on them because they bridge the evolving media ecosystem and bring social data into our [...]

(originally posted on Google Plus and then picked up on PaidContent) I’ve been spending a lot of time thinking about data recently and it’s become the central investment thesis for kbs+p Ventures, our go to market approaches for The Media Kitchen, and how kbs+p communicates vision. My friend and entrepreneur extraordinaire +Jon Steinberg says it extremely [...]

There have been plenty of posts about hiring and building the right teams but I wanted to dive a bit deeper into a certain position:  Your #2.  This position is for everyone:  no matter high up or low down on the corporate totem pole you are, you have a #2 in some capacity. I will [...]

A couple of weeks back, I went out to Santa Monica to film a segment for This Week in Marketing.  I’m not sure if any of you watch the This Week In Series, but it’s a great collection of 15-60 minute shows on different topics ranging from startups (with @jason) to venture capital to video [...]

I’ve spent a bunch of time with ad servers in my life.  It all started when I was installing phpAdsNew for my brother‘s website, Exotic Car Network, creating ad zones across Student.com in OpenAdStream, a web property that about 7 of us ran in the late 90s, working on the team to create a self-service [...]

We launched kbs+p Ventures about 6 months ago as an early stage investment arm of our agency, kbs+p.  Last Friday, we hosted a summit where we brought a small group of people with both visionary and tactical backgrounds to help us filter the areas that are of potential investment focus.  While most firms keep this [...]

At my last startup, we used our investors not just for business guidance, but also as talent scouts.  They were constantly meeting interesting people who were looking to join or build the next big idea and they helped us place some great talent within our organization. Now, as an investor at kbs+p Ventures (and still [...]

I have a lot of respect for Mark Suster, an entrepreneur who turned venture capitalist and now is investing out of GRP Partners.  He writes a terrific blog called Both Sides of the Table and his posts are picked up on TechCrunch and other major outlets. He recently wrote a declarative post called The Future [...]

I used Uber, the brand new on-demand upscale car service 2 times this past weekend in New York City.  I downloaded the iPhone app, installed it and had a car picking me up at my apartment within 10 minutes.   All in all, I loved the whole experience and would certainly use it again. What [...]