Darren Herman

I was fortunate enough to be asked by Ari & David Goldberg to speak at their State of Style Summit which was held today at the 92st Y in Tribeca.  They threw an A+ event and the turn-out of attendees was awesome; it looked like standing room only from the stage.  Job well done, Goldbergs.
On [...]

Just over a year ago, I wrote a post talking about how I was optimizing my content consumption.  I spoke about both Knowabout.it and Summify, both of which I continue to use.  Summify was just acquired by Twitter, which I think is a good move for them, however I hope Summify still exists to help [...]

I live in the suburbs of Manhattan and within an 8 minute drive from my home, I’m surrounded with retail stores… and there are a lot of them:  standalone, strip malls, and large malls.  Many of these stores were built when we lived in the industrial revolution society as that’s when urban planning was done [...]

Back in June 2011, I wrote a post titled, The 87.5% Category According to Luma – Lots of Acquisitions.  The purpose of the article was to highlight that ad serving systems for online/digital media had a high propensity to be acquired or realize a significant exit.  87.5% of all ad servers on the chart had [...]

Over the years, instead of writing my own forecasts and predictions, I’ve aggregated them on this blog as a source for everyone to turn to for marketing, technology and media.  Here are the lists for 2008, 2009, and 2010.  This year, instead of aggregating them, I wrote 5 predictions that I think will come true [...]

Ever wonder who is the marketing technology behind the $35 billion dollars in e-commerce sales this holiday season? If you are an agency, wall street analyst, marketer, optimizer or any other player in the digital media ecosystem, you probably want to read below.
I always tell my team at The Media Kitchen that you can [...]

An area I have been studying for a while is personalization, especially under a macro trend that is termed the YOUniverse.  While I did not create the term, Renier did, it’s an area that has been of increasing interest to me.  Personally & professionally, I have been involved in personalization over the [...]

If you play a sport, you don’t take the field, court, pitch or ice without a specific plan of action.
If you sit on the board of a company, then your board meetings are time to evaluate plans.
Each day when you wake up, do you create a (daily) game plan?
For someone who has a lot on [...]

I walked into the office this morning and my colleague at kbs+ Ventures, Taylor, greeted me with excitement around some of the latest mobile marketing studies that were released.  TechCrunch has an article titled, In Mobile Advertising, Does Size Matter? and Forbes has an article titled, What if Mary Meeker is Wrong and Mobile Ads Never Really Take [...]

We’ve been busy in the office which has been why I’ve posted very little over the past few weeks.  However, below are some of the reasons why I’ve been radio silent.  I’m super stoked about all of this and hope that you are too.  See below.
Awe.sm
kbs+ Ventures recently announced our investment in a social analytics [...]