Search, Display Ad Combo Best At Driving Store Sales: Study – 07/31/2007 Retailers saw an 83% lift in dollars spent per in-store purchase from consumers who saw both display and search ads, compared to 26% and 11% lifts from search or display ads, respectively. (tags: research display search marketing advertising internet online) Reports Suggest Mix [...]

2008 Will Be The Year of Business Networking A bullish prediction about business networking. I use LinkedIn for business but Facebook is creeping up. I don’t like doing business on Facebook though. (tags: predictions trends social business community networking) 2008 Consumer Internet Predictions « Lightspeed Venture Partners Blog Let the predictions beging. Gaming oriented, I [...]

A VC: Superdistribution Fred Wilson (Union Square Ventures) discusses superdistribution. (tags: super content superdistribution distribution syndication community fredwilson publishing business consumer) Superdistribution – Wikipedia, the free encyclopedia (tags: superdistribution hyperdistribution content media internet consumers wikipedia) BBC NEWS | Technology | Video game giants in $18bn merger I haven’t spoken much about video games lately, but [...]

Wired 2.09: Superdistribution An article from 1994 about Superdistribution (tags: superdistribution distribution hyperdistribution media marketing wired business)

Retail Research – 2 Great Releases from Compete and comScore David highlights some interesting tidbits relating to black friday and consumers who are willing to pay 20% more… (tags: research holiday shopping retail)

Competition at the Edge: Verizon/Google Great article by Umair (tags: verizon google mobile networks business) There’s No Money In The Long Tail of the Blogosphere You can make money ON but not IN the long tail (tags: blogs business longtail money google)

Friends vs. Islands – a look at communities Are Second Life islands similar to Facebook friends? I think so (tags: marketing community web internet friends sequoia usv trends) 8 trends to capitalize on in 2008 Fantastic read about trends. To be discussed much further on this blog! (tags: trends advertising analysis blog trendwatching marketing culture)

I Want My Slice of the Pie: A look at startups and ad spending (tags: advertising marketing spending analysis trends growth internet web) Silicon Valley vs. Silicon Alley: The cheat sheet | The Social – CNET News.com (tags: technology humor siliconalley cnet)

Japanese Shift Cash Out of U.S. Investments – New York Times Starting late last year, Mr. Okudaira made drastic changes to his portfolio… (tags: economy economics USA investments) Domain tasting – Wikipedia, the free encyclopedia (tags: domainnames internet web)

Half-Life 2: Episode Two Stats Data of Half Life 2 (tags: statas research analytics development videogame) Starbuck-ing the Trend With TV – Advertising Age Starbucks, the single greatest viral effort since Christianity, suddenly feels the need to go mainstream commercial and reach out to the masses on TV. (tags: starbucks marketing advertising retail television) Online [...]