Darren Herman
Marketing, Media, and Technology Conversations
Category: Internet & Web X.0

It was announced yesterday that SocialFlow raised $10MM in Series B funding and our kbs+ Ventures participated along with Fairhaven Capital (lead), Softbank, RRE, AOL Ventures, Betaworks, and Rand Capital.  We blogged about our perspective on why we participated on our corporate blog but I wanted to add a few notes here. I have been [...]

Just last week, we launched our first book at kbs+ Ventures.  The book was derived from the insight that our agency‘s staff wanted to learn more about innovation frameworks and what entrepreneurs have to do in order to build a business.  You can download the book here (more formats for the book coming in the [...]

I thought I’d put this out to the community since I would love to engage in conversation around this. At the agency, we have recently seen significant positive performance on a FBX campaign; performance as measured by an online sale (lets keep it vague). I have been thinking about this and emailing with a few [...]

I’ve been looking forward to 2013 for quite some time both personally and professionally.  Personally, my kids are a bit older and it’s easier to do things with them.  Now two and four years of age, they are young and eager to take on many challenges except of course, eat broccoli or string beans.  Professionally, [...]

I spent some time thinking about Google Fiber and it’s opportunity and threats to the consumer and business ecosystem.  This is not supposed to be a fully thought out piece but rather some raw thinking that I’m putting out to the Interwebs for continuing a conversation that was started by many of you. Why is [...]

Happy Wednesday.  I thought I’d write another post that points to discussions or products that I’ve been part of recently.   Leave some comments below or reach out directly if you’d like to talk further about any of these. It’s amazing how much an interface can make or break a product, go Alto!.   In early [...]

Back when I was blogging more often, I used to write posts that provided perspective on other industry conversations around the web.  I did this fairly frequently in the 2000s but have stepped back a bit over the past couple of years mostly because Ive been balancing the family and work  and blogging has been [...]

There is lots of chatter in the government and the digital advertising industry around privacy and cookies.  You can do a simple Google search and get all the details about self regulation vs. government reform.  I even created a Slideshare document on this back in October 2010. I wanted to write this post to document [...]

I’ve been thinking about the Google Driverless Car.  Why in the world would Google create a driverless car?  I know Google maintains the 80/20% policy of creating new projects in the 20% of time but this automotive project is a bit of an anomaly when compared to Google’s other 20% projects that have gone on [...]

It was a big press week today with back to back articles in AdAge and AdWeek, two periodicals I highly respect in the advertising industry. Meet the Five Big Trends Changing Marketing:  This was an article I wrote for AdAge which is based off of The Media Kitchen‘s Menu (2011, 2012 version), a document we [...]