I’m writing this post about 2.5 hours before the first panel/session kicks off for SXSW 2010. For those who are not familiar with SXSW, it’s a conference split into three areas: Interactive, Film, and Music. I’m only down for the first few days of Interactive but in previous years, I’ve participated in the music portion [...]
Category: Advertising & Marketing
I’m heading down to SXSWi on Thursday and am excited to go. It seems as though most of the NYC entrepreneurial scene will be down there so it’ll be the same faces in a different setting (way better BBQ, sorry @lazerow re: Hill Country). I created my initial schedule and have made it public – [...]
I’m in the middle of doing some research for a blog posting I’d like to write this weekend and came across some articles written about my favorite zine of the 90s – Silicon Alley Reporter. For those unfamiliar with SAR, it was the newsletter/magazine that the entire trade read and helped fuel much of the [...]
I think the most devalued word in the past decade was the word, “friend.” I’m just another geek living in this world so I have no business enforcing my thoughts on Etiquette but since I think I was raised well (I’d like to think) and I’d like my son to be raised well, I’ll publicly share my [...]
Announced in an article by Brian Morrissey, entitled “Herman Leads Digital at KBS+P” a new chapter in my life has been started. KBS+P is going through an evolutionary period and I’m excited to be joining some new faces and old friends to help lead the agency in it’s next phase. My belief is that if [...]
Being that I work in the digital media industry, there is rarely a day that goes by without some conversation around free vs. paid. Some folks in the office say that they would gladly pay ~$20 for the NY Times online and others argue that they won’t pay anything because eventually they will hear the [...]
Yes, that’s right. For someone who has spent the past few years inside of a very well known marketing agency, I am calling this decade the death of the pure branding campaign. This was inspired by the comments in Fred Wilson’s blog post, Affiliate Marketing Undervalue’s the Link. Before I proceed, let me preface that [...]
I aggregated 25+ trends & predictions for 2010 centered around technology, media, and advertising last night (see them here) and created a “wordle” based on them. See below. You can obviously see that Facebook, Mobile, Google, Social, and Twitter are popular. Some not-so-big (in terms of volume) but still important trends and predictions that appeared: [...]
