Darren Herman

I created a presentation about 6 months ago for a talk at the Founders Institute.  The talk was about 5 things to do/know when looking at generating advertising revenue from your startup.  I’ve personally been in a unique position to talk about this as I’ve run startups that take ad dollars from brands and I’m [...]

Read my previous post for a good preface to this one as it’ll help with the understanding.
The 80/20 rule for products are that 20% of the product users will be vocal and you won’t here from the other 80%.  Sometimes, this is more like 95/5.
I’m going to liberally stretch this to be 80% of the [...]

I was watching [on Fora.tv] a 2008 Clay Shirky talk he gave to a bunch of folks at the Berkman Center for Internet & Society at Harvard and he hit the nail over the head around a topic that I like to talk about, “technology as an enabler.”
One of my best friends, Andrew Sispoidis, one [...]

My vision since day #1 of joining this agency has been to foster relationships with early stage technology companies, as they are the rapid innovators within the market place.  The agency world has a lot to learn from them and their rapid pace inspires much of what we do.
I have begun executing on this vision [...]

Bill, we’ve never met but I’ve been a big fan of yours since the idealab! days.  I’d love to chat with you based on your recent media coverage around UberMedia.
I’ve been reading lots of the recent news around the acquisition of TweetDeck and your other acquisitions..  This morning, I read an interview on PaidContent which [...]

One of the sites I check out each morning is WeAreNYTech, a site which highlights different people each day that are part of the NY tech scene. Yes, it’s a little fit pumping and a little chest beating, but who doesn’t enjoy that every once in a while.
When I went to the site today, [...]

Super Bowl XLV is here.  The players are geared up after 2 weeks of non stop practice and press conferences.  The ad industry is ready after months of sleepless nights getting ready for their clients TV spots to go live.  And fans are super ready as this game culminates the 45th NFL Season and 110,000 [...]

I found a new content consumption occasion in my life and it’s during the time I’m on the elliptical in my home gym.  I rest my iPad against the top of the machine and have been consuming TED videos for the past few weeks.
While in the beginning I searched for specific topics that I thought [...]

We’ve been head down at the agency (kbs+p & the media kitchen) with some recent launches that I’m extremely proud of.  Some of you who read this blog have been part of them (as a partner, colleague, or client) and know how exciting it’s been.
We’ve brought back documentaries to BMW.  If you remember BMW Films, [...]