Archive for April, 2010

Thoughts on finance, marketing, and infography

Thoughts from 30000 feet on way to Mexico with Sherri. Not: these are totally random streams of thought.
…on finance
Millennials have terrible credit. Imagine if they actually paid for content, they would be even more in-debt
Non-financially minded oriented entrepreneurs lack the knowledge to decipher between gross/net revenue. Lots of companies we hear [...]

Tagged as , , , , , , , , + Categorized as Darren Herman, Internet & Web X.0

The Marketplace Appreciates Obfuscation in Pricing

Pricing is defined as the property of having material worth. Pricing though does not dictate individual value, but rather the value of a good for the average.  Let me illustrate by an example:
Sherri walks into CVS to purchase some shampoo for the Herman household.  She sees Pantene for $6.45/bottle or Sunsilk for $9.99/bottle (totally made [...]

Tagged as , , , , , , , + Categorized as Advertising & Marketing, Internet & Web X.0, Startup & Venture Capital

iPad Review: thumbs, screen, interface

I’m probably a few weeks late for this review but thought I’d toss one out into cyberspace anyway.  Let me start out by saying that I absolutely love the vision of Apple and this product has the potential to create a new usage occasion.
To keep it short and brief, here are my thoughts:
Dislikes:  the [...]

Tagged as , , , , , , , + Categorized as Internet & Web X.0, Technology

New Piece of Art in the Herman Household

As many of you know, I went down to SXSW this year to check out the Interactive sessions and while walking through the exhibit hall, I saw that one of my favorite artists, Hugh Macleod of Gapingvoid fame had a booth and was selling some of his original art.  I’ve been a fan of his [...]

Tagged as , , , , , + Categorized as Art, Internet & Web X.0

To RTB or Not RTB, That is the Question

This is an unbaked opinion piece.  Please comment to keep the conversation going as this will certainly provoke some commentary.
I’ve been participating in many conversations (conferences, panels, articles, journals, meetings, etc) about Real Time Bidding and it’s potential affect on digital media.  There are very few true real-time-bidding inventory sources today and only a few [...]

Tagged as , , , , , , , , , , , , , + Categorized as Advertising & Marketing, Internet & Web X.0