Darren Herman

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AdClub / ContextWeb Event
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I’m heading to the AdClub/ContextWeb event tomorrow at the NY Times building.  Should be a great event but not sure why they are only highlighting IPG, WPP, Omnicom, and Publicis.  MDC Partners (our holding company) and Havas are also doing some really interesting things in the Agency Demand Platforms space and are not participating.  We will be in the audience though and I’ll probably be taking some notes and tweeting (@dherman76).

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Posterous
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With many people talking about Posterous, I thought I’d give it a try.  Check out darrenherman.posterous.com.  I haven’t figured out where this fits in my thought stream, but I do like how easy it is to use.  I still have my Tumblr page which I used frequently for about six months, but have not updated it in a while.

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Varick Media Management
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We’re currently hiring at Varick Media Management.  For those who are interested in learning more about what we do, reference the NY Times article that came out about a month ago.

• New Business Director – looking for someone mid-level to senior-level who wants to take the reigns on new business and own the revenue targets.  Looking for someone with experience with ad networks and exchanges, but not sell against an ad network model.  We’ve learned that this is a consultative sale with some ad operations knowledge a major plus.
• Platform Manager – we are currently in the process of specing out our platform and are looking for someone who wants to strategically and tactically contribute.  Involves working with over a dozen data partners, multiple optimization organizations and design/development shops to build out our vision.

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My Man – David Matthew Herman (8 Months)
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Secondary Markets (e.g. purchase shares of private companies)
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I’m personally fascinated with secondary markets but do not know much about them.  I’ve been playing around with SharesPost for the past few hours but would love to dive deep into it and other platforms like it.   If you know this space well or are building out interesting platforms, feel free to reach out.