Spending Time in the Desert: iMedia Breakthrough Summit
I’ve spent the past 24 hours out here in Palm Springs at the iMedia Breakthrough Summit, as guests of our trafficking partner, Operative. Lorne and Dan have been extremely hospitable and it was great to finally meet Lorne in person.
Last night was the opening reception and saw some old friends such as David Berkowitz, Mike Rosner, Andy Monfried, Tim Kelly (thanks for the t-shirt!), and put some faces to names I’ve known such as Adam Broitman and Jameson Hsu (amongst many others).
I had the opportunity to give the opening speech this morning for the industry participants and the “sell side” and it went well. The topic of my speech was, “How to get on an agency’s radar.” For the dozens of vendors in the room, it should have been extremely helpful as I always enjoy learning from the people I’m selling to.
I’ve had a few requests for the presentation and I believe that iMedia will be putting it online somewhere. If that’s not the case, please feel free to contact me and I’ll gladly send it over.
The music that filled the room right before I got on stage was all DMB – who leaked it to the sound guys? I was excited!
Time to leave the beautiful desert and head back to New York so I can be in the office tomorrow…