Imagine It Project @ Stanford University
I came across the videos of the Imagine It Project @ Stanford University and have to say that it’s a great compilation of students from around the globe and seasoned entrepreneurs/executives. If you’ve got a spare 30-45 minutes, certainly check out a few of the clips over at ImagineItProject.
Students were tasked with creating value from an already existing and popular product. I think it is safe to assume that P&G, Unilever, Coca Cola, Pepsi, Heinz, and other mainstream consumer products/food companies were secretly recruiting at the event.