Comments on: Hyperdistribution: The way to win the game http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/ Marketing, Media, and Technology Conversations Wed, 8 Feb 2012 19:55:30 -0500 http://wordpress.org/?v=2.8.6 hourly 1 By: Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Online Video Advertising, listen to someone who has been around the block http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/comment-page-1/#comment-39451 Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Online Video Advertising, listen to someone who has been around the block Thu, 22 May 2008 16:46:11 +0000 http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/#comment-39451 [...] the Creative Director over at Next New Networks.  I blogged about NNN’s hyperdistribution model a little while ago. Seibert became president of Hanna-Barbera Cartoons, Inc., in 1992, and turned around the [...] [...] the Creative Director over at Next New Networks.  I blogged about NNN’s hyperdistribution model a little while ago. Seibert became president of Hanna-Barbera Cartoons, Inc., in 1992, and turned around the [...]

]]> By: Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Video Content… Stop Saying Viral http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/comment-page-1/#comment-35816 Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Video Content… Stop Saying Viral Wed, 30 Apr 2008 12:55:29 +0000 http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/#comment-35816 [...] If interested in this topic, re-read my hyperdistribution post here. [...] [...] If interested in this topic, re-read my hyperdistribution post here. [...]

]]> By: Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Online Video & The Campfire… http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/comment-page-1/#comment-29007 Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Online Video & The Campfire… Thu, 14 Feb 2008 17:19:13 +0000 http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/#comment-29007 [...] I was at the Google/YouTube Videocracy event yesterday afternoon here in Manhattan and it certainly got me thinking about the online video landscape (not that I’ve not thought about it in the past). [...] [...] I was at the Google/YouTube Videocracy event yesterday afternoon here in Manhattan and it certainly got me thinking about the online video landscape (not that I’ve not thought about it in the past). [...]

]]> By: Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Top 10 Web Brands: Online Video http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/comment-page-1/#comment-27077 Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Top 10 Web Brands: Online Video Fri, 25 Jan 2008 14:32:26 +0000 http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/#comment-27077 [...] that I find extremely interesting is Next New Networks (my broher no longer works there) and their hyperdistribution model.  They will have an issue with this type of analytics because their videos are all around the web, [...] [...] that I find extremely interesting is Next New Networks (my broher no longer works there) and their hyperdistribution model.  They will have an issue with this type of analytics because their videos are all around the web, [...]

]]> By: Ming Yeow Ng http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/comment-page-1/#comment-22706 Ming Yeow Ng Thu, 06 Dec 2007 17:48:06 +0000 http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/#comment-22706 thanks for the great thoughts in there! A question here, when you gun for hyperdistribution, would that be detrimental towards gaining a critical viewership on anyone of them? Because popular content gets surfaced far more regularly, leading to a higher possibility of discoverability by people who put it on digg, etc. thanks for the great thoughts in there! A question here, when you gun for hyperdistribution, would that be detrimental towards gaining a critical viewership on anyone of them? Because popular content gets surfaced far more regularly, leading to a higher possibility of discoverability by people who put it on digg, etc.

]]> By: Greg Schnese http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/comment-page-1/#comment-22411 Greg Schnese Mon, 03 Dec 2007 17:27:03 +0000 http://www.darrenherman.com/2007/12/03/hyperdistribution-the-way-to-win-the-game/#comment-22411 Hi, This is an important post and is fundamental to generating traffic. Distribution, especially for video, is critical. I see some of the best traffic on http://www.beYOU.tv (where I work) come from YouTube. How can I incorporate hyperdistribution practices into my work flow? I'm using Tube Mogul now. Does anyone use a better tool? Thanks, Greg Hi,

This is an important post and is fundamental to generating traffic. Distribution, especially for video, is critical. I see some of the best traffic on http://www.beYOU.tv (where I work) come from YouTube.

How can I incorporate hyperdistribution practices into my work flow? I’m using Tube Mogul now. Does anyone use a better tool?

Thanks,

Greg

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