http://www.darrenherman.com/2007/11/15/viral-marketing-misnomer/ Marketing, Media, and Technology Conversations Wed, 8 Feb 2012 19:55:30 -0500 http://wordpress.org/?v=2.8.6 hourly 1 http://www.darrenherman.com/2007/11/15/viral-marketing-misnomer/comment-page-1/#comment-32607 Nike SPARQ - My Brand is Better | Christien Louviere Mon, 24 Mar 2008 00:17:54 +0000 http://www.darrenherman.com/2007/11/15/viral-marketing-misnomer/#comment-32607 [...] would call this viral marketing, but as my friend, Darren Herman, has said, “They are creating a conversation with the consumers.”  This is what it takes today [...] [...] would call this viral marketing, but as my friend, Darren Herman, has said, “They are creating a conversation with the consumers.”  This is what it takes today [...]

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