RSS Advertising Done Right
I’ve spent the past hour catching up on my RSS feeds. More on that in subsequent posts.
One of the headlines of a TechCrunch feed caught my eye and I opened it up through my Google Reader. After reading the post, there was an ad on the bottom of the feed for TheITRoom, an upcoming web sitcom. A video was embedded in the ad – so I proceeded to watch it. I’m a big fan of Office Space so TheITRoom seems interesting to me. RSS advertising done right. Right audience, right message, and non-obtrusive.
On a further note, I went to the website of TheITRoom and it shows a video being played in a television… a Dell television. Great placement by Dell. Are they the ones behind this?