Comments on: Social Networks a Fad… again http://www.darrenherman.com/2007/10/02/social-networks-a-fad-again/ Marketing, Media, and Technology Conversations Sat, 13 Mar 2010 14:47:48 -0500 http://wordpress.org/?v=2.8.6 hourly 1 By: Christien Louviere http://www.darrenherman.com/2007/10/02/social-networks-a-fad-again/comment-page-1/#comment-17283 Christien Louviere Wed, 03 Oct 2007 14:59:50 +0000 http://www.darrenherman.com/2007/10/02/social-networks-a-fad-again/#comment-17283 Nate hit the nail on the head. If I was Mark, I'd cash out. 12 months ago it was all over MySpace and since FB is opened up, it's all about FB. I think it's great, but it's not in the clear. I can't remember where I read it, but recently I saw a strong parallel to GeoCities. There are many users on FB today that would respond, "What's GeoCities?" Nate hit the nail on the head. If I was Mark, I’d cash out. 12 months ago it was all over MySpace and since FB is opened up, it’s all about FB. I think it’s great, but it’s not in the clear.

I can’t remember where I read it, but recently I saw a strong parallel to GeoCities. There are many users on FB today that would respond, “What’s GeoCities?”

]]> By: Facebook (as we know it) is a Fad http://www.darrenherman.com/2007/10/02/social-networks-a-fad-again/comment-page-1/#comment-17245 Facebook (as we know it) is a Fad Wed, 03 Oct 2007 01:38:41 +0000 http://www.darrenherman.com/2007/10/02/social-networks-a-fad-again/#comment-17245 [...] other good post on the issue, read: Darren Herman: Social Networks a Fad… again Jeremy Wagstaff: Web 2.0 Ain’t About the Technology Adena DeMonte: Ballmer Thinks Facebook At [...] [...] other good post on the issue, read: Darren Herman: Social Networks a Fad… again Jeremy Wagstaff: Web 2.0 Ain’t About the Technology Adena DeMonte: Ballmer Thinks Facebook At [...]

]]> By: Nate Westheimer http://www.darrenherman.com/2007/10/02/social-networks-a-fad-again/comment-page-1/#comment-17218 Nate Westheimer Tue, 02 Oct 2007 15:39:44 +0000 http://www.darrenherman.com/2007/10/02/social-networks-a-fad-again/#comment-17218 A thoughtful post, Darren. One thing I'm realizing is that I'm needing Facebook a lot less than I like it. That being said, your "fad" concept holds up in my book. It's true that if FB truly hits the mainstream, things change; but overall, all this talk about FB's defensible advantage being that people are investing themselves in their platform is missing the point. So far I've not invested anything, with the exception of my photos, I could not easily recreate on another site. If Facebook vanished, I'm sure my network would organically reconstitute somewhere else. Facebook is not in the clear by any means. A thoughtful post, Darren. One thing I’m realizing is that I’m needing Facebook a lot less than I like it. That being said, your “fad” concept holds up in my book.

It’s true that if FB truly hits the mainstream, things change; but overall, all this talk about FB’s defensible advantage being that people are investing themselves in their platform is missing the point.

So far I’ve not invested anything, with the exception of my photos, I could not easily recreate on another site. If Facebook vanished, I’m sure my network would organically reconstitute somewhere else. Facebook is not in the clear by any means.

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