What’s In A Name
I was browsing the Internet this morning when I came across this website: Real Fake Watches.
Wow. Impressive. RealFakeWatches.com. They aren’t hiding a thing; and it’s aggressive and kitchy at the same time.
What do these guys do? They produce fake watches. Not the watches you’d expect to find on Canal Street ($5 Rolex), but esssentially, bracelets that look like watches. Interesting. They aren’t too cheap either, priced around 36 Euros.
Will this be a new fad? Lets see if they get covered by Luxist, PSFK, or other trend blogs.
Personally, I really like the name and corporate identity.