Who Wants to Become The Ari Gold of Video Games?

World Series of Video GamesAllison Mooney over at PSFK beat me to the punch.  Today, she released a writeup about video games and tournaments being televised.  Yes, just like any other sport on television, these games tournaments have full color commentary and multiple camera angles capturing the action of gamers using their fingers on keyboards and their respective mouse of choice.

Broadcasters are still experimenting. DirecTV has the first live CGS broadcasts in high definition. More than 1.5 million watched CBS’ July 29 airing of the World Series of Video Games, a draw “on par with action sports. Those are good numbers,” WSVG commissioner Matt Ringel says.

 1.5 million people watching CBS’s July 29 airing of WSVG… not bad for one of the first televised video game events.  SpikeTV, the cable television network broadcasts the video game awards each year which have been gaining traction amongst the core gamer demographic.  What are we learning from all of this?  Television is a mass reach medium and since video games are emerging as a mainstream entertainment and media channel, the industry is moving towards increased exposure.  With this additional exposure will come mainstream consumer adoption (Nintendo Wii, Xbox Live Arcade, Playstation Home, Casual Games, etc) that will push the business side of the industry in new ways.

Other than video game lessons, one area I like in the video game industry is that of talent management.  Celebrities are emerging from the video game world, like Johnathan “Fatal1ty” Wendel. Fatal1ty’s domination of the video game landscape of professional tournament has not only got him into the top magazines, but also, quite a few dollars into his pocket.William Morris Agency

Talent management of the video game industry is going to be crucial.  We’ve heard of UTA and William Morris Agency moving into the space, but what about the smaller guys?  Is UTA/WMA actually doing anything?

The business of video games is only going to get larger, so navigating the path is going to be crucial.  Would love to work on a boutique management firm eventually.

  • Tim

    check Richard Liebowitz at Union entertainment

  • http://christienlouviere.com Christien Louviere

    DH, you may remember this since we’re same Gen. The movie The Wizard with Fred Savage from the late 80s. If not, there was huge tournament at the end. It was also the first major memorable video game placement in a movie that I remember. The game…Super Mario Brothers 3! I’m definitely adding this to my que on BB/NF.

  • Pingback: Darren Herman - Marketing, Advertising, Media and Technology Blog » Blog Archive » Talent Agents in the Digital World

  • Pingback: Talent Agents in the Digital World  »TechAddress

  • http://blog.andreipetrik.com Andrei

    Great article. I was thinking about a similar topic for the last couple of years. There’s a bright future ahead for video games. I was even thinking of building, and developing a team of pro gamers and become a part of a gaming league of some sort. Since I don’t have billions of dollars to buy a pro sports team, maybe I have a shot at building my own team in pro gamers league?

  • http://latin-celebrities.info/ latin celebrities

    I am thinking of hosting video game tournaments for video games like smash brothers brawl, street fighter, tekken, halo and i was wondering how much do other tournament host make if i am successful i may think about doing this full time

  • http://google.com Google

    Thanks for the info. May God have mercy on us all.

  • http://www.onlinegames777.com/ spelenen

    Games are the feuture so you cant let them pass.

  • Jose C Davda

    your blog is really great! 937

  • http://biasedvideogamerblog.wikidot.com/ gamer_review

    There is an audience for video game tournaments being aired on TV. Korea has a huge following for Starcraft where they have television networks dedicated to SC tournaments. The US has G4 which sometimes airs tournaments. I saw a Halo tournament last year and it was pretty intense.

  • http://biasedvideogamerblog.wikidot.com/gamerreview gamer review

    There is an audience for video game tournaments being aired on TV. Korea has a huge following for Starcraft where they have television networks dedicated to SC tournaments. The US has G4 which sometimes airs tournaments. I saw a Halo tournament last year and it was pretty intense.

  • Jeffrey Rainer

    the article is awsome

  • http://www.onlineflashgames.org Free Games

    I totally agree with Darren here that There's no navigatgating the path as the business of video games is only going to get larger.

  • http://www.greatgaminggame.com/ mrniceguy

    i like gaming a lot, i wih i could try this also, any latest news about this??
    currently i am playing game from another website

  • http://trafficgeyserseo.com/ Traffic Geyser

    sorry for stumbling down on this post but I found it really interesting, also I'm keeping in tract of new updates about airing video game tournaments.. I'm enthusiastic about gaming!!

  • http://www.videogamesradar.com Videogames Radar

    I have a 21 year old son who plays war craft video game 24/7 , he does not want to work or go to school , he does not have a girlfriend , he make every excuse not to do either, I know I am enabling him by letting him life in the house for free, I want to put him out of the house but I think he needs help, I put him in counselling but I don’t know what I need to do for this particular problem. This is so stressful and at my wit end, any suggestions?