Yahoo is unveiling a new internet advertising pricing model:  paying a different price on traffic depending upon quality.

“Quality” is calculated based on conversion rates and other measurements of the ability of our partners’ sites to deliver more interested, valuable customers to you.

While we do not know much else, you can read the full announcement here.

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This entry was posted on Monday, June 4th, 2007 at 10:47 pm and is filed under Advertising & Marketing, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.