CBS & Cavemen… WHY?
CBS is making some interesting moves lately with investment into the virtual world gurus Electric Sheep Company, possible investor/acquirers of WallStrip, and now, funding the development of Cavemen, taken from the almost cult-popular Geico commercial.
Back in March, the Wall Street Journal reported:
Although the project is at a nascent stage – there’s no script and no cast – plans call for the comedy to be titled “Cavemen” and focus on a trio of prehistoric characters who battle prejudice in modern-day Atlanta. Walt Disney Co.’s ABC will pay for the pilot and show, if one eventually materializes. Geico, a unit of Berkshire Hathaway Inc., will have no creative control but will receive a royalty payment for the use of the character.
AM NY reports that the pilot succeeded and Cavemen got their show which will be airing this fall.
My prediction – two to three episodes at most, then… pulled. Sorry Geico.